Small Marketing Teams Blog

What Is Lead Management?

Aug 1, 2019 | Sales, CRM, Lead Management | 0 Comments

Your lead management process must include the following 5 elements:

  1. Definitions
  2. Process
  3. Automation
  4. Accountability
  5. Reporting

Salesforce vs. HubSpot: Customizing Your CRM

Jun 14, 2019 | HubSpot, Sales, CRM, Lead Management | 0 Comments

HubSpot and Salesforce are both great CRM platforms.

However, they are very different software products.

This week, I was asked to advise a large enterprise company on the best CRM and customer experience platform for their current and long-term strategies across multiple divisions.

There were over a dozen people on the phone - from IT to sales.

When you have that many people asking questions from so many different angles, it can be hard to provide clarity to the group.

How HubSpot’s Sales Platform Makes Sales Reps 72% More Efficient [Data]

May 30, 2019 | HubSpot, Productivity, Sales, CRM | 0 Comments

The following experiment shows how using HubSpot’s sales tools correctly can help sales reps redirect 30 hours a month back to selling and building relationships.

In this post, you'll learn about:

Watch the video below to get an abbreviated overview of the experiment and results.

Episode #28: How To Get Into More Sales Calls With Inbound Leads [Inbound Sales Tips]

May 6, 2019 | B2B Marketing, Sales, Lead Management | 0 Comments

Is your sales team is struggling to get leads on the phone?

This might be one of those situations where technology and easy access to digital data are getting in the way of good old fashioned common sense.

Episode #26: How To Stop This Hidden Sales Killer Before It Does Lasting Damage To Your Company And Career

Apr 10, 2019 | Sales, CRM, Lead Management | 0 Comments

If you are under pressure to increase revenue, it can be an awful feeling.

Everything becomes very urgent and chaotic.

You are motivated, but if you don’t get tangible results in short order, your mindset and ability to take action can start to spiral.

Have you been in this position? Are you there now?

The Easiest Way To Unlock Your Inbound Marketing & Sales Strategies

Apr 4, 2019 | HubSpot, Sales, Inbound Marketing | 0 Comments

The thing I love most about inbound marketing and sales is I don’t have to sell.

Episode #13: The Mindset Shift That Has Average Salespeople Crushing Their Inbound Sales Goals

Oct 13, 2017 | Podcast, Sales | 0 Comments

Listen to the Full Podcast Episode in iTunes or Below

Why a Killer Instinct Loses Inbound Deals for Salespeople

My dog knows that he shouldn’t prop himself up on the coffee table and steal my 2-year old’s lunch when he walks away.

As much as it frustrates me, I know it is only natural for him to snatch a sandwich that is right in front of him.

I also know it's only natural for salespeople to want all leads – inbound and outbound, top of the funnel and bottom of the funnel – to close as quickly as possible.